Flow is the business system for construction companies that sell directly to homeowners — from the lead and the home visit to the quote with ROT deduction, the build and the invoice basis.
Used by Swedish roofing and window replacement companies.
Selling in the customer’s home is different from bidding on tenders: quick home visits, quotes that can be approved the same evening and ROT deductions that add up. Flow is built around exactly that flow, and is used today by Swedish roofing and window replacement companies.
Leads from your ads, website and phone end up in one place. The salesperson sees the history and books the visit in the calendar.
Measure the roof on the map, price the job and send a quote with the ROT deduction calculated — the customer reviews and approves it via a link.
Change orders, inspection reports, project photos and time end up on the same project, so both the customer and the crew know what applies.
Keep track of all customers, leads and projects. Automatic status tracking, contact history, and AI-driven sales analysis that gives your team the right insights before every call.
Create professional quotes with automatic price calculation based on measured surfaces. Support for roofing, windows and add-ons. Customers can review and approve directly via a link.
Measure roof surfaces directly on the map with integrated Google Maps. Calculate area, ridge length, eaves length and more — all measurements flow automatically into the quote.
Your employees report time per project, day and type directly in the app. Project managers get real-time overviews of hours and budget without paper forms.
Real-time tracking of all vehicles and trailers via GPS. Automatic trip logs, fuel monitoring and mileage reports for tax authorities. Teltonika device support.
Visual timeline view for planning work teams across projects, week by week. Drag-and-drop interface giving full overview of ongoing and upcoming work.
Project chat with image and video support. Create channels per project or team. Company bulletin board that reaches all employees instantly.
Built-in phone exchange with business hours, queue handling and call forwarding to the right employee. Configure everything directly in Flow — no external provider needed.
Built-in AI that generates sales analyses, writes quote texts and provides suggestions based on property information. Saves hours of manual work every week.
A complete inspection module — property data, moisture and lifespan tables, findings and action plan. Snap photos on site, let AI draft the roof analysis, sign on screen and export a finished PDF report.
Track every machine and tool with printable QR codes. Scan to see location, status and full history — who has it, where it is, when it was last serviced.
Live dashboards for sales, hours and projects. Follow goals, win rates and margins with clear charts — decisions grounded in your real numbers.
Employee records and HR documents in one place. Generate, share and store contracts and certificates — no more scattered folders and lost paperwork.
Flow’s AI works on your own data — leads, photos, projects — so the help is specific, not generic. A separate module you switch on when you want it.
AI reads each lead and its history and hands your team the right angle before the call — what to raise, what to watch for, what closes.
Upload site photos and AI drafts the roof inspection — findings, condition and suggested actions — that you review and refine, instead of writing from scratch.
Quote texts, announcements and summaries written for you from the project data — a first draft in seconds, in your own voice.
Eleven modules — CRM, quotes, inspection, projects & time, payroll, fleet, switchboard, equipment, HR, statistics and AI. Turn on only what you run, and add more as you grow.
Not a generic CRM bent into shape. Roof and window calculations, ROT deductions, change orders and mileage logs are first-class — because the whole system is shaped by real construction work.
A fast mobile PWA for the crew on site and a full cockpit for the office — the same live data, updating in real time across the whole company.
Privacy-first by default. Role-based access, per-company separation and no selling of your data — trust is never part of the fine print.
Flow is priced per user and by the modules you turn on, so you only pay for what you use. Contact us for a demo and a price for your company.
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